Hi! I’m Becca.

I'm a B2B copywriter and content strategist specializing in healthcare tech — with an RN background that helps me write with real clinical understanding.

Check out my work

My focus

I create compelling, strategic content that drives lead generation, boosts brand visibility, and moves buyers through the funnel. I work closely with design and sales teams to make sure every piece lands.

B2B Copywriter. Healthcare insider.

My background

With an MFA in Creative Writing and nearly a decade as an RN, I actually understand the clinical world your customers live in. That shapes how I write — with accuracy, empathy, and the ability to make complex concepts resonate with busy practitioners.

My skills

I'm a fast learner who thrives in collaborative, fast-paced environments. My clinical background sharpened my ability to work under pressure, communicate with precision, and keep people at the center of the message.

Typewriter on blue background

Copywriting

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SEO

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GEO

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Social media

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Thought leadership

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Paid ads

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Case studies

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Emails

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Blog posts

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eGuides

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Webinars

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Content planning

Copywriting • SEO • GEO • Social media • Thought leadership • Paid ads • Case studies • Emails • Blog posts • eGuides • Webinars • • Content planning

Work samples

Patient communication conference door clings

Large-format signage

Conference door clings designed to turn physical space into an extension of the brand and reinforce messaging.

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Choosing the Right Healthcare AI

Mid-length optimized blog

An in-depth, SEO-optimized blog helping specialty practices cut through AI hype and ask the right questions about workflow fit, interoperability, and long-term value.

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Assess the Health of Your Practice

Growth playbook

A practical playbook helping medical practices understand their performance, identify opportunities, and plan for sustainable growth using real data.

View project

See more work

  • Becca’s unique mix of creativity, strategic thinking, and data-savvy approach makes her an incredible asset to any marketing team. She’s a team player through and through, thriving in collaboration and bringing out the best in those around her.

    Nicole Jordan-Dahdal, VP Finance

  • I highly recommend Becca. She is an expert in content strategy, adept at designing and executing successful plans for various industries, particularly SaaS, HR, and B2B tech. Becca has a unique talent for simplifying complex information, making it accessible and engaging.

    Sarah Martin, Account Manager

  • Working with Becca has been a wonderful experience full of amazing collaboration. She writes both long and short pieces very well, always backed by thorough research. Her nursing background adds a unique level of compassion and a focus on people that is truly impressive.

    Scot Sessions, Founder & Consultant

  • Aside from witnessing her helpful and warm nature with others on the team, I had firsthand experience in working with her team-oriented attitude when crafting new messaging and participating in content strategy discussions led by her.

    Jordan Robinson, Sales Ops

  • Becca is always on top of new developments and immediately has content ready and available. She has been so helpful to the sales team by always generating new materials for us to share with clients.

    Monique Johnson, Account Executive

Let’s connect

Interested in working together? Reach out for freelance projects, more samples, or just to say hello.

Send a message